Muse app breaks into Top-10 at App Store

We're thrilled to report that the Muse app for iPhone / iTouch has broken into the Top-10 list for paid for Music apps. This validates the strong consumer demand for premium apps to serve music and iPhone fans. Watch this space!

Official Muse fan app

MGen have teamed up with Fifty Foot Squid to create a new solution for rapid and cost effective app development. MGen will be working with premium content owners to help them monetize. The pilot, in partnership with Warner Music Group, is a premium Muse fan app for iPhone / iTouch users, to promote the no.1 album release The Resistance and 2010 World Tour.

Mobile apps trend report

MGen joined forces with Contagious Magazine to create a comprehensive 40+ page premium report to help educate marketers and advertisers about the commercial landscape, trends and opportunities for Mobile apps. The report can be purchased online from Contagious Magazine.

Google's Mobile Tricks channel

MGen has been commissioned by Google to create a short film to promote Google's Mobile Trick Channel on YouTube, a destination to share tips on all the productive (and not productive) stuff people do with their mobiles.
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Mobile marketing trend report updated

Noah Koff from MGen has updated and a 70+ page trend report, aimed at marketers and advertisers, on the landscape for mobile marketing and advertising.
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Thought piece on ad-funded commerce in Contagious Magazine

A new burst of experiments with ad-funded commerce is driving forward new economic models for the entertainment industry and new forms of mobile marketing.
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Vodafone's largest ever Internet advertising campaign

MGen collaborated with Vodafone on their largest ever online advertising campaign.
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Red Bull innovates with corporate communications for Mobile

MGen produced an innovative corporate communications campaign for Red Bull UK that allowed employees to use Mobile to learn about new activity on the UK mainstream sport scene.
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Red Bull partners with MGen for their Air Race World Series

MGen has been commissioned by Red Bull UK as Mobile content provider for the 2007 Red Bull Air Race World Series.
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Mobile trend report launched by Contagious Magazine

Noah Koff, Founder of MGen, has authored a first-of-its-kind professional report on brand activity in the Mobile sector, aimed at the European and North American advertising industries.
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MGen / CAN partnership

CAN communicate, a UK-based film communications company, has completed a strategic investment in MGen to solidify a new partnership between the two companies.
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MMA Award for GetCloseTo...Sugababes

Recent MGen client work for Endemol UK was recognised at this years Mobile Marketing Association awards for "Best new service launch from a Mobile operator."
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